Film
Television
OUR MISSION
The advancement of the Sustainable Development Goals and a sustainable and prosperous society through advocacy campaigns and to improve the quality of life of communities, focusing on empowerment, education, training, self-development, inclusivity, health, environment, community and diversity.
OUR VISION
Inspire action!
We find the integrity of the story and create believable, impactful and beautiful stories that evoke a response and inspire inclusive growth.
OUR VALUES
Our value lies in the trust you build with your audiences by sharing believable stories. Stories that build confidence & pride in your brand.
We grow together. We understand what’s important and by listening, sharing, learning and being flexible, we create a shared vision.
We raise the bar, constantly paying attention to how we can improve and exceed the expectations of our partners and ourselves.
Love it, live it. We are driven to help others and we do things wholeheartedly.
OUR PURPOSE
Seeking positive collaboration.
We film positive, authentic, inspirational and change-making ‘human-centred’ stories featuring the collaborative work of businesses, governments, NGOs, media influencers, labour & civil society.
Being a force for positive change, at the core of it, drives our purpose and is sincerely why we do it.
Social Investment
Fundamental to our purpose is the common cause of promoting a sustainable and prosperous society. To that end, we devote much of our time and energy to the creation of educational engagement programs that deliver a grassroots activation of our ambition to create content to inspire action.
Our flagship example of this is the ResponsibleMe programme, designed to help South African youth to make responsible choices about their lives and futures as well as informed and considered decisions about their safe sexual practice, reproductive health and emotional wellbeing.
Combining knowledge with psycho-social skills, this holistic, curriculum-aligned education programme, developed for both primary and secondary schools, is premised on a model of experiential, participatory learning and reinforced messaging. Targeting Gr5 – Gr10, the programme works with learners, educators, schools, parents and communities to empower and support South African youth to lead healthy and productive lives.
Through ResponsibleME School Programmes, Family Support Programmes and School Policy Workshops, we have had the privilege of directly impacting over 190 000 learners, as well as their families and communities.
Setting up of enterprise
• Community integration
• Registration, etc.
• Team building co-op
development
• Assistance with accessing
resources and markets
• Human Resources / EQ training
PARTNERING
with NPOs
offering Hard Skills
TRANSITIONING
process working
with training
organisation
EMPOWERING –
At this tier, the
REAP magic
happens
The training institutions don’t have the capacity to continue to train for entrepreneurship AND support the entrepreneurs for a further two years. After the partnering stage, REAP, in collaboration with the partnering NPO, takes over supplying support to the entrepreneur.
REAP supports the Entrepreneur
for a full two years providing:
• Additional relational and HR
skill programmes as needed
• Stopgap/singular required
assistance from experienced
practitioners in the areas
required.
• Best Practice training accessed
if required.
• Mentoring and Coaching on a
regular basis.
Setting up of enterprise
• Community integration
• Registration, etc.
• Team building co-op
development
• Assistance with accessing
resources and markets
• Human Resources / EQ training
PARTNERING
with NPO
offering Hard Skill
TRANSITIONING
process working
with training
organisation
The training institutions don’t have the capacity to continue to train for entrepreneurship AND support the entrepreneurs for a further two years. After the partnering stage, REAP, in collaboration with the partnering NPO, takes over supplying support to the entrepreneur.
REAP supports the Entrepreneur
for a full two years providing:
• Additional relational and HR
skill programmes as needed
• Stopgap/singular required
assistance from experienced
practitioners in the areas
required.
• Best Practice training accessed
if required.
• Mentoring and Coaching on a
regular basis.
EMPOWERING –
At this tier, the
REAP magic
happens
How we go about connecting with the world
Digital Strategy: Our digital arm supports and disseminates the content we produce across the social media sphere, as well as offer a holistic service to clients who understand our approach of purpose-driven brand building.
Our top-level vantage point allows us to articulate a strategic blueprint that integrates all aspects of a comprehensive digital strategy.
Web Development: As a part of our strategy implementation, we offer bespoke WordPress development design – for complete websites as well as campaign oriented landing pages – along with plug and play cloud-managed hosting to facilitate effortless campaign roll-outs.
Seeding Strategy: Strategic narrative management involves a combination of understanding your existing brand narrative and media touchpoints along with your SEO and keyword strategies to get a visceral sense of the sentiment around your brand messaging. We help identify key influencers and organic brand ambassadors that bring your message to life and showcase your human-focused messaging ensuring high levels of engagement in your growing social audience.